Category: work culture

  • Better Design Decisions : Why Few Products Pivot Successfully

    Note: This article first appeared in my Newsletter: Double your SaaS Subscribers.   As a behavioural product designer, I read a lot about cognition, decision making and neuroscience. Alongside more traditional startup and business news. I’m watching the most crucial skill in running a business being destroyed by popular startup culture. Decision making is overwhelmingly…

  • Bunny Economics Theory

    Who you optimise your platform for is probably what’s ruining it. So do the reverse. You may have noticed a flourish of “premium” or specialist freelancer platforms lately. It’s an obvious problem to solve; everyone who’s looking to outsource creative or development work complains about how hard it is to find talent. The video call…

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